Paul reverse engineers the social marketing blueprint that took one brand from zero to $62.5 billion in only five years. In doing so, he reveals the four social marketing secrets which fueled this brand's global domination and success. Discover the four social marketing secrets needed to succeed in a digital, 2017 world. Understand how to turn your audience intro crazy, raving, fanatical brand ambassadors and how to get insane ROI from your digital marketing.
