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Wednesday, March 29 • 10:00am - 10:50am
On-Premise Beverage Consumer Trends

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Mike Ginley, from Next Level Marketing,  has been conducting an annual on-premise consumer trends study for the past 10 years and he will be sharing the latest 2017 trends with the NC&B attendees this year.   


The Annual On-premise Consumer Trend Study will be packed with actionable beer, wine and spirit cocktail trends to help build better beverage programs.   The study will be fielded just prior to the NC&B Show to ensure it includes fresh data and many of the questions are supplied by the country’s leading on-premise operators.   


The study’s includes a national sample of 1,000 on-premise beverage alcohol consumers making the results highly actionable to the conference participants across beer, wine, spirit cocktail and alcohol free beverages.

avatar for Mike Ginley

Mike Ginley

Partner, Next Level Marketing
Mike Ginley is co-founder and partner of Next Level Marketing, a marketing and promotion agency dedicated to building premium beverage brands. Next Level specializes in building premium beverage brands through Brand Ambassador Programs, national sampling programs, special events and... Read More →

Wednesday March 29, 2017 10:00am - 10:50am PDT
Room N117 Las Vegas Convention Center