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Tuesday, March 28 • 2:00pm - 2:50pm
Thinking Outside of the Bottle: Drink in 2017 Trends

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From wine on tap, robots, and taboo ingredient based cocktails, join Datassential for the very latest trends in off premise adult beverages driven by our changing consumer. You will leave this session with a framework for how to strategically think about trends and know when to adopt them for success along with a peek into the hot flavors to watch.


Speakers
avatar for Colleen McClellan

Colleen McClellan

Director, Client Solutions, Datassential
Colleen has over 17-years' experience in marketing, insights, and innovation for both retail and foodservice markets. Throughout her career, she has worked to translate trends and insights into profitable actions across all food and beverage categories. Currently, Colleen is a Director with Datassential, a certified Sommelier, holds a MBA in International Business, MS in Managing Information Systems, and a BS in Neurobiology and Physiology.


Tuesday March 28, 2017 2:00pm - 2:50pm
Room N114 Las Vegas Convention Center