Join Ryan Ruiz, Corporate Trainer for Tilted Kilt, to understand the importance of building relationships with your guests. Get guest service tips from an industry leader and learn the difference of being an order taker versus a relationship builder in your establishment.
Looking for that “wow” factor to drive guests through your doors? Join design guru Tyler Ducan to see how to be efficient with space planning and how to maximize sales through design. Learn tricks to create impulse buys and increase product sales through effective displays.
Learn ways to create a Magical Guest experience for your Guest from entering your restaurant or Bar through the end of their experience from the best hospitality leader in the industry, Disney. Gain tips and tricks for your staff to make memorable interactions and create cherished friends who will come back to you each and every time.
Millennials are…? Can you answer this question? If not, you will need to if you want to build loyal customers in a millennial's world. Millennials currently account for one fourth of the entire population and $200 billion in annual spending power. They are self-reliant and socially engaged, are tech driven and utilize multiple communication channels and devices, are savvy and price sensitive when shopping, and seek authenticity in what they purchase. Although they can be challenging to engage and retain as customers, they can be very loyal to a brand once engaged. So how do we engage millennials and build them into loyal customers? This panel will discuss techniques you can use to build millennials into returning guests, over and over again.
Industry veteran Wyatt Magnum, President of The Magnum Music Group, will share his many years of experience curating music programs for some of the biggest names in the business. Unlock hidden revenue potential by improving your playlist through his carefully crafted and scientific methods. Identify customer music goals, understand the difference in various music content providers and learn how to create dayparted music programs.
The number of destination bars is on the decline. This is due to a number of economic, cultural and societal changes, including the digitalization of socialization and entertainment and a growing home-tainment trend. A nascent trend of drink-eat-play venues has basically stayed in the shadows until recently. These new hybrid destinations are now seeing rapid growth with different forms of entertainment attractions, games and food being added to bars to increase their appeal and profitability. Come away with an understanding of both the different entertainment options to grow a bar business as well as the costs and economics associated with adding entertainment.
Get tips on how to choose a system that is right for your venue, whether you own a dive bar or an expansive nightclub. Learn why you should automate your system and all about the future of automation. Explore how to simplify your system depending on your venue, all while bringing your venue to life with lighting and video!
Join Andrew Chun of Sidecar Hospitality to hone your focus on maximizing your startup budget. Discuss the importance of a thoughtful design and how design impacts everything from marketing to operations. Learn to differentiate between lasting designs versus trends and leave with an understanding of maximizing buildout budgets.
This session teaches you three ways to motivate employees to be an extension of the brand itself. It will give real techniques on how to inspire employees to feel like they have a stake in the success of the business. Gain strategies that will create staff loyalty and learn five steps to building a successful team that works together!
Mike Ginley, from Next Level Marketing, has been conducting an annual on-premise consumer trends study for the past 10 years and he will be sharing the latest 2017 trends with the NC&B attendees this year.
The Annual On-premise Consumer Trend Study will be packed with actionable beer, wine and spirit cocktail trends to help build better beverage programs. The study will be fielded just prior to the NC&B Show to ensure it includes fresh data and many of the questions are supplied by the country’s leading on-premise operators.
The study’s includes a national sample of 1,000 on-premise beverage alcohol consumers making the results highly actionable to the conference participants across beer, wine, spirit cocktail and alcohol free beverages.
The restaurant and bar business is like show business. To be successful, your servers and bartenders need to use their props! Customers buy more when salespeople impact several senses while describing their products. When guests have something appealing to look at as a drink item is described, odds are they’ll buy it. In this workshop from Service That Sells!, owner Jeff Kahler will provide tried and true training methods operators can use to increase check averages.
With all the advances in our country with respect to civil rights and gay rights, bars are becoming less and less segregated. This seminar will discuss how to tap into the changing market and how to expand your clientele. Takeaways include how to expand your niche base, how to create entertaining spaces and activities for a more inclusive audience and how the LGBTQ community is visiting more straight bars and how to tap into that market.